“…Comedian Steven Wright tells a joke about a friend who sent him a postcard. On the picture side, there was a beautiful shot of the planet earth as seen from outer space. On the address side was the message, ‘Wish you were here.’
Tag Archives: Postcards
Does Size Really Matter? Choosing between a 4 x 6 and 5 x 7 card
January 23, 2009
Postcards – even a modest marketing budget can make use of them, but there are so many different postcard sizes, how do you choose? Let’s consider the two most popular sizes – the 4×6 and the 5×7.
Innovative Postcard Marketing
October 5, 2008
When we talk about postcards, which have been around for 150 years, give or take (the private postal card was first developed by John Charlton in 18611), it’s easy to feel as if everything under the sky has already been tried. Not true! To spark your creative flow so you can come up with some [...]
Using Postcards as Internet Invitations
October 4, 2008
If you’ve used postcards at all you know they are an effective way to generate sales leads1 for your business. But did you know that postcards are also good for expanding your social networking which leads to word of mouth advertising and long term brand loyalty? In the article “Networking with Postcards 1” posted previously [...]
Generating Traffic & Advertising with Postcards
October 1, 2008
I love postcards. In about two seconds I know what they’re offering and if I’m interested. And in today’s social marketing climate you can use postcards in many different ways.























April 16, 2009
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