NextDayFlyers.com Blog

Direct response is part art and part science. It’s where creativity can be measured in dollars and cents. The envelope gets opened, or it doesn’t. It’s that simple. So for all of you folks on the front lines of creating packages that must be opened and need to stimulate sales, here are some award winning examples from our friends Down Under!

The 4^th and final quarter of 2011 begins this week. Time to rev up those marketing engines. For many, this is the time of year for achieving profitability. Be sure to prepare for those holiday gift-giving sales opportunities with effective marketing materials you can order online and receive in plenty of time.

(Or: How Having a Baby Made One Designer Appreciate Comic Sans.)

Vincent Connare’s simple and innocent type face has long been thought of as one of the low points of good taste in design. People who don’t even know what "sans" means are quite willing to pass judgment on this humble font.

Letterhead is one of those ubiquitous components of businesses around the world. They go hand-in-hand with business cards to help a company communicate with the outside world: its customers, vendors and suppliers, even competitors.

The letterhead is where you’ll find the essential information of a company such as the name, address, phone and most likely a logo – maybe even a motto or some intelligent line of copy that helps position the firm in the mind of the reader.

Football season is gearing up. Baseball season is winding down. It’s that transitional period signaling the onset of autumn. Fall officially begins September 22, 10:49 A.M. EDT so be on the lookout for those brilliantly colored leaves that look so beautiful on someone else’s front lawn. (And remember to clear them out of your rain gutters before winter!)

The Third Annual Los Angeles Printers Fair will be held at the International Printing Museum in Carson, California. Vendors from every corner of the country will exhibit their wares along with local vendors and artists. Admission is a mere $5.

The LA Printers Fair is the premier place to discover all that is available for book artists, letterpress printers, and others.

Today we bring you two great sites all about the design of gift certificates! First, get your brain juices flowing with 40 amazing gift card design ideas and then when you are finished you can design your own or start off with one of the MANY FREE templates at the Gift Certificate Factory! They have a variety of free gift certificate templates that are editable right on the site. You just personalize them and then download the new image and then you can send it our way to print with us!

Wanna make your flyers attract attention? Woudja like to make ‘em capture the target you’re aiming for? Take a few minutes to learn how to make a flyer that works hard. Here are some techniques that you can employ immediately.

Back in the day, a menu was an integral part of the dining experience. After being led to your table, your maître d’ would proudly present you with a carefully designed culinary guide. At the pinnacle of their day, menus became treasured keepsakes and are a subject of many passionate collectors.

Business Cards. Gotta have one if you’re in business. Gotta have a really cool one if you wanna have people take notice and remember your business. Here are some of the better business cards that take advantage of the technique of die cutting. Yes, die cutting adds to the expense of your business card. But investing in the first impression can pay off.

Long ago, printers couldn’t just grab a baseball cap with the company logo. They had to resort to what they had on hand. So those who worked in print shops, where the air was filled with an inky mist when the presses rolled, used what they had in abundance: paper!

Door hangers were left on this week’s front door of The Art of Design. Find out some great tips and ideas to make sure your message enters the home it was left on.

Last week we hit you with CD Covers, so this week we wanted to keep with the Rock n’ Roll vibe on The Art of Design by providing inspiration, tips and a few free templates to design an awesome Ticket! Rock and Roll…. again!

This week on The Art of Design we provide inspiration, tips and a bunch of tutorials on designing the greatest CD Covers ever! Rock and Roll!

This week on The Art of Design we return to the yummiest of all print products; the Menu. As the 2nd most important thing behind the actual food, the menu is critical to entice a hungry patron before they even know what they want. It must delight the eyes and wet the appetitite, yet be informative enough to leave the customer satisfied in their order. Keep the restaurant cooking with these tips, tutorials, FREE templates and more!