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Learn From Real Life Birthday Card Marketing

February 7, 2012

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Discover Birthday Card

In January I turned another year older and clever marketers took advantage of the opportunity to touch base with me via their print campaigns.   Businesses which gather demographic data such as birthdates have two pieces of useful information. One, they now know how old their customers are and from this they can make assumptions into [...]

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10 Tips for Creating your Brochure

January 31, 2012

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10 Tips for Creating your Brochure

The impact of your brochure has to be immediate if it is going to capture the interest of the customer. You have to offer something valuable to the customer to make them look inside. Here’s 10 tips on creating a better brochure message and design.

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Effective Realtor Marketing Strategies for 2012

January 10, 2012

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Effective Realtor Marketing Strategies for 2012

The weather is still cold across many portions of the United States. But it’s just a few short months away from the busy spring and summer season when families and individuals begin the buying and selling process in search for a new place to call home.  Savvy realtors are already planning their 2012 marketing campaigns. [...]

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Typewriters — the original laptop.

October 21, 2011

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Typewriters — the original laptop.

The Classic Typewriter Page: a fascinating and fun stop on your meander through the WWW. It wasn’t too long ago that writers pounded out their articles and stories on intricate machines crafted of hefty metal. They were heavy, bulky, messy and noisy, too. But they became a trusted friend, a side-kick, an essential tool that [...]

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Free Fridays: Priceless Design Resources

October 21, 2011

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Free Fridays: Priceless Design Resources

The Free For All goes on. The generous benefactor today is designfreebies.org where you’ll find a wide selection of useful swag — all at no charge. Need a Calendar Template. You’ll find a plateful right here! http://www.designfreebies.org/design-templates/free-2012-calendar-design-templates/ Want Wallpapers? Here are some nifty typographic wps to choose from. http://www.designfreebies.org/typography/2011-free-beautiful-and-creative-typography-wallpapers/ Vector art in a vintage ornamental [...]

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Design Forefathers

October 21, 2011

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Design Forefathers

Designers who have left an indelible mark on the world of graphic design. Our series of biographical sketches of designers who have created breakthrough work in their careers and have influenced successive generations of designers continues with this installment. LUCIAN BERNHARD (Born Emil Kahn) March 15, 1883–May 29, 1972 1981 Art Director’s Hall Of Fame [...]

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Our Daily Best: Week of October 17th

October 21, 2011

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Our Daily Best: Week of October 17th

We’re closing in on Halloween folks! If you haven’t decided on a costume, you better hurry! If you’re responsible for creating Halloween themed decorations, invitation or promotional tools, you still have time thanks to our rapid turnaround and speedy shipping options. Monday Tips & Bits – Gave some serious thought to a topic that has [...]

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Tips & Bits: More or Less?

October 17, 2011

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Tips & Bits: More or Less?

If less is more, does that mean more is less? Discover how keeping things simple can lead to success. An exclusive jeweler in Switzerland that specializes in fine rings, bracelets, and necklaces has a display window that measures about 15 feet wide and 4 feet deep. Instead of creating a comprehensive presentation to demonstrate their [...]

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Free Fridays #13: Infographic Tools, PS Actions and Spooky Halloween Wallpapers!

October 14, 2011

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Free Fridays #13: Infographic Tools, PS Actions and Spooky Halloween Wallpapers!

Who likes Free! I do, I do! Free from oppression, free of the chains that bind you and the freedom of choosing the new paths in your life! Oh yeah… and Free stuff!! So before you head off into a new freedom adventure (even if its just the weekend), finish off your week wtih free [...]

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Learn How to Create Alluring Landing Pages

October 14, 2011

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Learn How to Create Alluring Landing Pages

Most people prefer NOT to be sold something. They want to be wooed. The act of sales-by-seduction can be a fun and exciting experience. Is your landing page up to it? While it’s true that visitors to your landing page want to be educated and get help to make rational purchasing decisions, they yearn to [...]

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Let LinkedIn Help Increase Your Company’s Connections

October 14, 2011

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Let LinkedIn Help Increase Your Company’s Connections

LinkedIn is an effective vehicle for any company to network with connections in the industry, with vendors and partners. Here are some techniques designed to help you: improve the visibility of your LinkedIn content with search engines improve the visibility of your LinkedIn content within the LinkedIn community increase the exposure of your LinkedIn updates improve [...]

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Copy Chat: Meet Howard Luck Gossage

October 14, 2011

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Copy Chat: Meet Howard Luck Gossage

A refreshing point of view from one of advertising’s great minds. Howard Luck Gossage (1917–1969), often referred to as “The Socrates of San Francisco,” was an advertising trendsetter whose career peaked during the fabled era of “Mad Men.” A non-conformist who protested established advertising practices, Gossage pioneered numerous innovative techniques that would not receive appreciation [...]

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Graphic Design Roundup #41: Free PSDs – Icons, Characters, Buttons, & More

August 3, 2011

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Graphic Design Roundup #41: Free PSDs – Icons, Characters, Buttons, & More

Hey guys, here is another week of free design resources. Start downloading, and enjoy.

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Copy Chat: A Lesson From Legend John Caples

July 1, 2011

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Copy Chat: A Lesson From Legend John Caples

John Caples made a name for himself in advertising and revolutionized – if not created – the specialty of direct response. Learn about the man and discover his 7 principles that lead to effective advertising.

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Design Forefathers: Saul Bass

June 17, 2011

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Design Forefathers: Saul Bass

Our series of biographical introductions of designers who have created breakthrough work in their careers and have influenced successive generations of designers continues with this installment.

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