Archive | Print Marketing

Printed Marketing Materials For Education and Awareness

September 9, 2011

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Printed Marketing Materials For Education and Awareness

Consumer Action and Capital One Bank recently joined forces to provide a free, multi-lingual financial literacy training workshop for nonprofit organizations in the Washington, D.C., region.

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Freelance Employees Need All the Marketing Help That They Can Get

September 9, 2011

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Freelance Employees Need All the Marketing Help That They Can Get

Recent graduates and independent-minded veterans of the job hunt are both painfully aware that their skills might be difficult to market.

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Post Cards Offer Effective Means of Communication

September 8, 2011

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Post Cards Offer Effective Means of Communication

While many people may have assumed the rise in digital communications would make print materials obsolete, post card printing continues to prove beneficial for marketers.

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Sell Sheets Aren’t Necessarily Just For Businesses

September 8, 2011

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Sell Sheets Aren’t Necessarily Just For Businesses

A sell sheet is a useful printed product that is able to quickly share the details of a product or service with customers.

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Political Marketers Looking to Direct Mail and Digital Marketing

September 7, 2011

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Political Marketers Looking to Direct Mail and Digital Marketing

Direct marketing and mail campaigns have held a long tradition in political elections. Historically, campaigns were announced, discussed and branded through the use of direct mail.

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A Photographer’s Printed Business Card Is Worth a Thousand Words

September 7, 2011

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A Photographer’s Printed Business Card Is Worth a Thousand Words

Business cards are important tools for making contacts, raising awareness and sharing a small sliver of one’s talents.

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Market an Entire Staff’s Graphic Design Talents With a Booklet

September 7, 2011

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Market an Entire Staff’s Graphic Design Talents With a Booklet

When clients are in the market for a design firm, they often want to see many examples of what’s possible for their project.

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Direct Mail Costs Dropping

September 6, 2011

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Direct Mail Costs Dropping

A recent report from Digital Nirvana said direct mail costs have dropped 17 percent over the last 10 years due to savings in data processing, personalization and mail shop fees.

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Events Are Successfully Advertised With Postcards

September 6, 2011

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Events Are Successfully Advertised With Postcards

There was a time when postcards where romantic items with an aura of mystique surrounding them.

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Web Designers Can Prove a Lot With Printed Materials

September 2, 2011

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Web Designers Can Prove a Lot With Printed Materials

People who professionally create text, graphics and pictures for the internet likely spend very little of their time off of the computer.

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Postcards Can Save Marketers Money While Targeting Key Consumers

September 2, 2011

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Postcards Can Save Marketers Money While Targeting Key Consumers

Direct marketing has been abandoned by many marketers, who now rely mainly on social media and email blasts to reach all consumers.

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Google Embraces Direct Mail to Drive Internet Traffic

September 1, 2011

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Google Embraces Direct Mail to Drive Internet Traffic

Direct mail continues to play a key role in the marketing campaigns of major companies due to their continual return on investments.

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Photographers Can Demonstrate Their Skills With Printed Brochures

September 1, 2011

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Photographers Can Demonstrate Their Skills With Printed Brochures

A great deal of marketing is accomplished by finding unique ways for professionals to demonstrate their products and services.

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Real Estate Agents Can Share a Lot With Printed Booklets

August 31, 2011

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The work of a real estate agent has changed a great deal in the past decade.

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Postcards attracting businesses

August 29, 2011

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Postcards attracting businesses

With the state logo “Great Faces, Great Places,” it is no surprise that Governor Dennis Daugaard’s smiling face is being used to lure businesses to South Dakota.

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