Archive | Graphic Design Tips

Inspirational Examples of Church & Religious Marketing

June 7, 2012

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poster for church week

I’d like to use this blog post to celebrate some fantastic design work within the spiritual community and to inspire church leaders and marketers to create something exceptional themselves.

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50 Bizarre & Brilliant Business Card Designs!

May 29, 2012

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band aid business card design

The following examples of business cards focus on the bold, bizarre, and utterly fabulous. If you’re about to design your business card, look to this list for inspiration.

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Marketing yourself, your band, or your business with DVD /CD printing

May 10, 2012

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band_cd_cover

An article that lists some of the ways to use DVD and CD insert printing to market your band, business, or yourself. See great examples of how other people have created CD’s and DVD’s for their art and business projects.

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5 BIG BUSINESS CARD MISTAKES!

May 8, 2012

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pixelated business card

The business card! That ancient print object that has been hooking-people-up for centuries can be both a thing of simple beauty and a hideous design Medusa that turns all tasteful sensibilities to stone! While I don’t purport to be the world’s greatest design expert, I’ve been in the design and marketing business long enough to [...]

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Graphic Design Roundup: Logos We Love

April 19, 2012

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The (Short) Story Behind Some Of The World’s Most Iconic Logos Picture a famous logo from the 20th century. It’s very likely that it came from Chermayeff & Geismar. Here, Ivan Chermayeff and Tom Geismar founders of the influential branding and graphic design studio along with Sagi Haviv, who became the firm’s third partner in [...]

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Design Tutorial 2: Avant-Garde Club Flyer Photoshop Tutorial

April 17, 2012

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alternative club flyer design

Free Photoshop tutorial; create an Avant Garde flyer, incorporating some hand-drawn elements. No complex techniques involved in this PSD design but the overall effect is impressive.

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30 Cool Logo Sticker Promotions

April 3, 2012

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30 examples of the sticker as a simple but brilliant promotion! Whether you use it as a portable branding device, a guerrilla marketing tool, or a product label, it has an eye-catching appeal that makes it hard to ignore.

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Design Tutorial 1: Black and White Flyer Design using Vectors and Pixels

March 6, 2012

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Black and White PSD file

Background I needed to create a different looking club flyer design for a nightclub owner who didn’t want the typical “sexy-girl” look. The club in question played a lot of ambient, jungle, and dub-step stuff – the kind of dance music for the student and musically-sophisticated club crowd in Miami. This is not the version [...]

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10 Tips for Creating your Brochure

January 31, 2012

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brochure design

The impact of your brochure has to be immediate if it is going to capture the interest of the customer. You have to offer something valuable to the customer to make them look inside. Here’s 10 tips on creating a better brochure message and design.

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5 Steps to Designing your Business Card

January 24, 2012

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minimal_creative _card

The business card is often one of the first things that non-professionals or design beginners will try to design themselves. Here’s 5 essential rules to consider before designing your business card.

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Design Roundup #50: Top 10 Websites for Designers

October 5, 2011

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Design Roundup #50: Top 10 Websites for Designers

Each month, HOW editors peruse hundreds of websites to find the best of the best—the Top 10 Websites for Designers. In reviewing these websites, the editors are looking for exceptional design as well as functionality.

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Printed Materials Allow Companies and Individuals to Create Their Own Designs

September 12, 2011

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Printed Materials Allow Companies and Individuals to Create Their Own Designs

Groups looking to market themselves in unique ways often turn to printed materials.

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Marketers must be creative and analytical to launch a successful campaign

July 14, 2011

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Marketers must be creative and analytical to launch a successful campaign

To be a successful direct marketing professional requires an analytical, as well as creative, approach to every campaign.

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USPS Direct Mail Solutions

June 21, 2011

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The United States Postal Service has launched a new campaign that illustrates the power of catalogs for both online and print transactions.

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40 years later, still recognizable

June 16, 2011

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40 years later, still recognizable

With its 40th anniversary just around the corner, the internationally recognized Nike Swoosh symbol illustrates the potential immortality of inventive marketing.

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