1dance

Customer Spotlight: Wona Womalan West African Drum & Dance Ensemble

Recently, we invited our customers to share their stories with us with the idea of communicating the diverse nature of the people and companies who use our products.

The response has been very rewarding and quite interesting! Here is one of the organizations that come from the realm of the arts.

Wona Womalan West African Drum & Dance Ensemble of Charleston, South Carolina.

Read More

1typography

What’s Next: Right In Font of Your Eyes

Have you ever taken a moment to contemplate the individual characters on a page? They have a personality, and they convey a mood or an emotion.

Each unique typeface provides a tone and an attitude to an otherwise voiceless page. It can shout excitedly, sing sweetly or whisper gently to the reader. And it can put you to sleep or turn your stomach in the hands of an inexperienced designer.

Read More

juices

What’s Next: How To Get The Creative Juices Flowing

Idea sent in by Rachelle Harding of Redefinedesign.com
(rachelle@redefinedesign.com)

The creative mind, however prolific it may be, can and will on occasion, have a dry spell. Call it writer’s block or burnout – the brain sometimes needs a little help. There’s no shame in resorting to outside help – many of the worlds’ most inventive and creative thinkers had various tricks that came to their rescue from time to time.

Read More

1lowconstruction

What’s Next: Discovering the Positives of Negative Space

Our newest What’s Next article has been submitted by Philip A. Provins, paprovins@topflooronline.com

Negative space, in art and graphic design, refers to the area around and between the subject of an image. Negative space becomes apparent when the space around a subject, and not the subject itself, forms an interesting or relevant shape. Often, negative space is used to form the “real” subject of an image.

Read More