Archive | Marketing Tips

Tips & Bits #23: Trade Show Topics

April 4, 2011

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Trade Show

Trade Shows are a necessary evil that every business can either ignore or use to their advantage. If you’ve opted to participate, here are some ideas to help you maximize your results.

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30 Ways To Begin A Blog or Make Your Blog A Bit Better

April 1, 2011

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Blog group

So you’ve decided you’re going to become a blogger. (Or maybe you just want to give your blog a boost.) Great! To be a success in anything there must first be desire. Now then, what will you blog about? Oh that! Fear not. Here is enough inspiration to get you through that pesky writer’s block [...]

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Copy Chat: Back to the Basics

April 1, 2011

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Basic blocks

Small businesses and large companies have something remarkable in common. They are run by people. And people are subject to emotions, have doubts, make mistakes and, more often than not, recognize and react to being treated like human beings. Here’s a short list of ways marketers can get in touch with their inner human-ness and [...]

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Email Subject Lines: The Key that Opens the Door to Success

April 1, 2011

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For most folks, their email inbox is an overcrowded and scary place. Dozens of emails clamor for attention and call out to be opened. Many are scams. Others are spam. And some are carrying damaging payloads of viruses and worse. And amongst all that are the real emails that a person needs to respond to. [...]

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Tips & Bits #22: Must-dos for 2nd Quarter 2011

March 28, 2011

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Small businesses and large companies have something remarkable in common. They are run by people. And people are subject to emotions, have doubts, make mistakes and, more often than not, recognize and react to being treated like human beings. Here’s a short list of ways marketers can get in touch with their inner human-ness and [...]

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Tips & Bits #21: Outside of the Box Ideas for Promoting Your Business

March 21, 2011

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You may not have a marketing budget as big as your competitors, but you can outsmart them by thinking of innovative strategies for winning customers and boosting sales. Here are a few ideas that have become legends in the annals of promotions.

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The Social Media Sheriff #13: Social #Winning with Charlie Sheen and lots more!

March 18, 2011

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The Sheriff rides back into town for another round-up of the latest in Social Media tips, tools, news, inspiration and all around one heck of a good ol’ time! Get social strategy tips from Social Media industry experts, optimize your social strategy, get a starter kit for your social strategy and make your social strategy [...]

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Cross Media Advantage: Tips for Getting Started with Cross Channel Marketing

March 18, 2011

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Customers who interact with your company by opting into emails, following you on Twitter, reading your blog, and by allowing text messages, are customers with a higher potential for conversion than a customer who merely agreed to take your emails. Reaching these customers, across channels, is the key to success.

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Tips and Bits: The Big Marketing Secret

March 14, 2011

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Spend two hours telling a prospect every fact about your product—and he’ll forget 95% in 10 minutes. But tell him a story, and, 20 years later, he’ll repeat it to you word for word. – Marketing Profs, Bill Schley

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Tips & Bits #20: Inspirational Infographics & Tips for Getting Started

March 7, 2011

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Infographics – creating an image that quickly portrays information. Whether you want an infographic for your site, blog, or elsewhere, there are lots of cool tools out there.

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Copy Chat: 8 Tips to Polish Your Content Marketing Skills

March 4, 2011

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Though the basis of content marketing has been around for ages, its recent popularity as a marketing buzzword makes it seem all shiny and brand new. And if you’re feeling like your “old” skills aren’t quite shiny enough for the new era, here are some quick content marketing tips to give you a little polish.

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Marketing in the Digital Age: Web Analytics got you Down?

March 4, 2011

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Some people love analytics. And for others, analytics is a necessary evil. But no matter which side you fall on, businesses need some form of analytics to gather and organize data in order to know which of their marketing efforts are most effective.  If the whole idea has your head spinning here are some basics [...]

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Tips & Bits #19: The New Facebook

February 28, 2011

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Facebook has gone through a lot of changes lately – the following information will help you become more familiar with what those changes mean.

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Cross Media Promotions: Fun Examples and Tips

February 25, 2011

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Cross media promotions are a way for marketers to improve their ROI. Integrating print and digital media helps you create messages that are more relevant to the channel and promotes interactive relationship with customers.

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Tips & Bits #18: Let’s Get Private

February 21, 2011

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Everyone needs privacy. With the online social media world, that need seems to get dismissed simply by signing up. Take control back with these tips and bits that will keep your life in the eyes of the people you actually want to see it!

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