Posters, mailers, and booklets are the holy-trinity of promotional print products for event marketers. They are each essential pieces in a successful event marketing campaign. You will need these products when promoting events such as concerts, club nights, and movie premieres. The most effective campaigns incorporate all three of these products in one united campaign.
The primary goal of a landing page is to capture your visitor’s attention within seconds and hold it until they’ve been convinced to purchase your product or service. But no matter how beautiful your landing page design is, if it doesn’t have a good headline chances are it’s not going to give you the desired result. A good headline tells the reader why they should stay on your page verses looking somewhere else on Internet.
Following the recent Oscar ceremony, I thought it would be the perfect time to write a post about movies. We all love them and they can be surprisingly useful for all us marketing types in both a cultural sense and in those rare cases, for practical marketing and advertising knowledge. That’s right, if you’re having trouble with your direct mailing plan or sales strategy, sometimes the solution is to simply grab the popcorn and the remote.
The world of viral marketing often starts at YouTube and ends with entire websites, Facebook pages, Twitter posts, Tumblr sites, apps, and other channels devoted to the love of these ideas and to the possibility of becoming popular on the backs of these ideas. This blog post covers 10 of the most recent Internet phenomenons that set the web ablaze in an eruption of shares and tweets.
If you’re looking for a design gig, then take a leaf out of these graphic design résumés that show some serious thought and skill. The following examples are the kind of résumés that could get you hired, or at the very least, get your portfolio through the door!
James Shiner, founder and CEO of Yelling Mule, prides himself on “shipping.” A serial entrepreneur with 10 ventures under his belt, James took many chances before launching Yelling Mule, a boutique website design company. As a successful entrepreneur, James offers new and upcoming businesses some sound advice on setting attainable goals and finding a work-life balance.
We have broken down some of the greatest slogans of all time and tried to explain why they are so enduring as brand statements. Use these incredible slogan examples to create your own brand statements and start building your own memorable and long-lasting identity.
Every day, we are bombarded with content from the blogs, newspapers, magazines, etc. With all of this content being shared, we have to be judicious about what to read and what to skip. And the things that help us decide more than anything else is the headline.