Pokemon Go has been taking the world by storm and unless you have been staying under a rock for the last few weeks, you should know the business opportunity it presents. What is Pokemon Go? Pokemon Go is a smartphone application, location-based augmented reality game developed by Niantic in partnership with GameFreak and Nintendo. In the game, […]
You just let out the last of your customers and thanked them for coming to your restaurant. They said they will definitely come back. They would even tell their friends to try out your specialties. You and your employees decided to close up for the week. It was a great service week, if you would […]
If you’ve checked my previous post on creating an engaging email marketing campaign, you should be hopefully sending your content on its merry way towards your mailing list. But I feel like I should write a separate article to talk about what I perceive as the most important part of your email—the subject line. I cannot emphasize it […]
Are you trying to increase your social media followers and convert them to customers? Social media contests are probably the most reliable way for doing so. Not only do they increase your followers and social media engagement, they also have the potential to improve your relationship with your customers. Contest marketing in platforms such as Facebook, […]
Did you know that the most trusted form of advertising is peer recommendation? According to global information company, Nielsen, 83%, or 8 out of 10 global consumers trust word of mouth recommendations from friends and family. Aside from that, around two-thirds say that they trust reviews from other consumers posted online. Compare that to advertising […]
So you’ve created that one-of-a-kind email, anticipating a great response from your mailing list. You’re having a sale and there are great offers and discounts available to your customers. But you looked at the stats. The numbers from your analytics drowned your eagerness. The click-through rates are low. The response is minimal to nothing at […]
Business is not a shot in the dark, relying sorely on luck. Sure, sometimes it works. You throw ideas against a wall and sometimes a few stick. More often than not, this results in a failure that could have easily been prevented if you had a grasp of who your target market is. But that is easier […]
This post presents some of the most outstanding restaurant branding and design you will ever see. The designs featured in this post are truly inspiring and artistic and were all created as part of larger branding campaigns; these menu designs reflect a certain graphic aesthetic that is mirrored in the furniture, décor, business cards, letterheads, cutlery, etc. If you are thinking about rebranding or are in the process of creating your own bar or restaurant empire, then look no further than these 10 incredible menu designs for inspiration.