(Article 3: Marketing with Emails for Beginners) So, you have your email customer list in hand and picked out your Email Service Provider. You’re ready to get started emailing so those orders can come pouring in. But wait! Before you do – there are a few things you should know. For starters, keep in mind [...]
Archive | Marketing Tips
Finding the Best Email Service Provider (ESP), 5 Things you should know
March 26, 2009
(Article 2: Email marketing for beginners) An Email Service Provider is what you want when you need a service for email marketing. Basically, you control your account and they do the “heavy lifting.”1 Choosing an Email Service Provider (ESP) is a little like shopping around for a house – you should look for one that [...]
3 Basics You Need to Build a Successful Email List
March 19, 2009
(1st in a beginner’s series on marketing with emails) Spring is nearly here. This season, unless you already have an overgrown email list, consider sowing the seeds of your very own customer database, which is, after all, the only kind you should use. Growing your own isn’t as hard as you might think. And like [...]
Learning Styles in the Workplace: Why you should care
March 5, 2009
What is Learning Style? How do you prefer to learn? Do you like to read marketing blogs? Listen to lectures on management techniques? Process what your boss said while taking your morning walk? Learning styles relate to how you process new information and knowing your style and the style of others can improve your communication [...]
Successful Marketing in 2009
February 19, 2009
Time to get honest, and a little Touchy-Feely.
Neuromarketing – Forget the Person, Market to the Brain – Really?!
February 12, 2009
Neuromarketing is, in a nutshell, where marketing and brain science join together. But why is it a match made in marketer’s heaven?
Freelance & Small Business Marketing Survival Kit:
February 3, 2009
4 Critical steps every small business should take. When one thinks “marketing” they often think big budget. However, some of the most essential steps to market your brand and look professional cost little to nothing. Donna Sozio1, a successful marketing entrepreneur and published author, applied this philosophy to sell her book, “Never Trust a Man [...]
Make Your Marketing Resolutions for the New Year
December 8, 2008
Check out the new Perf-Out Business Card Mailer! http://www.nextdayflyers.com/ndf/sites/ndf/product.php?fuseaction=105
Last Minute Marketing
December 1, 2008
Check out the new Perf-Out Business Card Mailer! http://www.nextdayflyers.com/ndf/sites/ndf/product.php?fuseaction=105
Powerful Promotion: Blending Print and Interactive Marketing
November 1, 2008
Check out the new Perf-Out Margarita Card! http://www.nextdayflyers.com/ndf/sites/ndf/product.php?fuseaction=102
Keep Your Business Alive Even When The Economy Stinks
October 31, 2008
No getting around it – the economy isn’t looking all that pretty these days. With the Dow recently suffering its biggest decline in 20 years, concern is in the air. Should we pack it in, stuff all our money into a mattress and call it a year? That’s one option. Here’s another – dust yourself [...]
6 Easy Ways to Reduce Your Business’ Carbon Footprint
October 7, 2008
There’s been a lot of “Green” talk this year. And I think everyone can agree that consumers and businesses alike need to commit to making more ecologically positive choices. But if you’re a business, is going green expensive?
Glossy Paper Launch a Success!
October 7, 2008
If you are not aware that we recently launched glossy paper – where have you been???
Innovative Postcard Marketing
October 5, 2008
When we talk about postcards, which have been around for 150 years, give or take (the private postal card was first developed by John Charlton in 18611), it’s easy to feel as if everything under the sky has already been tried. Not true! To spark your creative flow so you can come up with some [...]
Using Postcards as Internet Invitations
October 4, 2008
If you’ve used postcards at all you know they are an effective way to generate sales leads1 for your business. But did you know that postcards are also good for expanding your social networking which leads to word of mouth advertising and long term brand loyalty? In the article “Networking with Postcards 1” posted previously [...]































April 2, 2009
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