Every business, if it wants to succeed, has to grow and continue building its brand. There are many pieces involved in the puzzle of how to do it, and successful social networking is just one of them. Twitter, a social networking and microblogging platform, is popular for personal use, but it can be even more powerful when used as a marketing tool for your business.
Archive | Marketing Tips
May 8, 2014
Posters, mailers, and booklets are the holy-trinity of promotional print products for event marketers. They are each essential pieces in a successful event marketing campaign. You will need these products when promoting events such as concerts, club nights, and movie premieres. The most effective campaigns incorporate all three of these products in one united campaign.
February 17, 2014
James Shiner, founder and CEO of Yelling Mule, prides himself on “shipping.” A serial entrepreneur with 10 ventures under his belt, James took many chances before launching Yelling Mule, a boutique website design company. As a successful entrepreneur, James offers new and upcoming businesses some sound advice on setting attainable goals and finding a work-life balance.
February 11, 2014
We have broken down some of the greatest slogans of all time and tried to explain why they are so enduring as brand statements. Use these incredible slogan examples to create your own brand statements and start building your own memorable and long-lasting identity.
January 30, 2014
As Google Reader subscription data (e.g. lists of followers, favorited items, notes, etc.) were ruthlessly deleted from Google servers, we were left with the question whether it was still worth keeping a feed burning? If Google had lost faith in it, why should we continue to use this tool that has valiantly served news, culture, and marketing bloggers for so many years?
January 28, 2014
When it comes to websites, social media platforms, landing pages, and the necessary evils of page conversion and optimization, a churches image and brand has to resonate with new members and modern tastes. Whatever you think of this modern trend for less traditional religious imagery, there’s no denying how amazing these five church logo examples are, and how effective they are as modern branding studies.
November 26, 2013
Over the past few years, the self-publishing industry has skyrocketed. In fact, there are now more books being self published than those that go through traditional publishing houses. And this is particularly good news for the unknown author, especially me, as I’m currently cowriting my first book, a men’s fashion how-to guide.
September 25, 2013
Let’s be honest, your postcard mailer and other direct mail campaigns can get a little pricey if you want to do something customized and unique. Once you’ve factored in the number of recipients, postcard mailing rate, and other mailing necessities, there is often little left in your budget to spend on the actual prints! But the strength and success of a campaign is not necessarily in the printing expense but in the idea itself. Here are 5 ways that you can stand-out-from-the-crowd and 5 brilliant examples of successful postcard mailer and direct mailing campaings:
August 27, 2013
See some great small business advertising ideas the won’t break the bank and will get people talking? We have put together some guerrilla style promotion ideas and that will make you very happy if you don’t have the money for mass mailers, expensive radio slots, magazine ads, and other business advertisements.
June 4, 2013
Non- profit marketing is about telling your story. Your very existence as an organization has a story behind it; a cause that people have rallied around, a service that somebody needed, or a social movement that is improving lives. To market your organization, you need to make this story as exciting and compelling as possible [...]
March 21, 2013
Mothers Day is one of the most important days in the florist and restaurant calendar. It’s estimated that consumers will be spending $18.6 billion for someone special this Mother’s Day! With this in mind, business owners are presented with a massive opportunity to increase sales by connecting with customers through lovable and cuddly marketing ideas.
January 24, 2013
Make 2013 the year when you come out of the marketing shadows and start getting aggressive with your promotional campaigns. Fortune favors the brave as they say, and there’s a world of products and ideas out there to help you take your business to the next level. NextDayFlyers stepped up its game last year by releasing a truckload of new products into the marketplace to help the small business owner. Here is a guide to a few of those new products and some suggestions on how to use them to build successful marketing campaigns:
June 7, 2012
I’d like to use this blog post to celebrate some fantastic design work within the spiritual community and to inspire church leaders and marketers to create something exceptional themselves.
May 1, 2012
What is a sell sheet? Typically, a sell-sheet is similar to a single-page brochure that presents information about your products, company, and the services you are offering. A sell sheet is usually used as a sales tool for sales and marketing people to present their company and the product or service they are selling. Simply [...]
March 23, 2012
As the summer season nears, sending examples of photography work to clients and customers should be a no-brainer. Great imagery defines the photographer and sending people examples of this imagery is essential.