Are you trying to increase your social media followers and convert them to customers? Social media contests are probably the most reliable way for doing so. Not only do they increase your followers and social media engagement, they also have the potential to improve your relationship with your customers. Contest marketing in platforms such as Facebook, […]
Did you know that the most trusted form of advertising is peer recommendation? According to global information company, Nielsen, 83%, or 8 out of 10 global consumers trust word of mouth recommendations from friends and family. Aside from that, around two-thirds say that they trust reviews from other consumers posted online. Compare that to advertising […]
So you’ve created that one-of-a-kind email, anticipating a great response from your mailing list. You’re having a sale and there are great offers and discounts available to your customers. But you looked at the stats. The numbers from your analytics drowned your eagerness. The click-through rates are low. The response is minimal to nothing at […]
Business is not a shot in the dark, relying sorely on luck. Sure, sometimes it works. You throw ideas against a wall and sometimes a few stick. More often than not, this results in a failure that could have easily been prevented if you had a grasp of who your target market is. But that is easier […]
This post presents some of the most outstanding restaurant branding and design you will ever see. The designs featured in this post are truly inspiring and artistic and were all created as part of larger branding campaigns; these menu designs reflect a certain graphic aesthetic that is mirrored in the furniture, décor, business cards, letterheads, cutlery, etc. If you are thinking about rebranding or are in the process of creating your own bar or restaurant empire, then look no further than these 10 incredible menu designs for inspiration.
What is SEO? Search Engine Optimization is a term you are familiar with, but even the basic SEO principles you haven’t paid much attention to it. For one, when you check on websites specializing in SEO, you get all this technical stuff about big sounding words. You think you need an in-depth knowledge about coding websites […]
The hashtag is almost omnipresent nowadays, showing up in most social media networks, across marketing campaigns, as well as daily conversation. Not many people know the real story of how it began though. The history of the hashtag (It’s longer than you think.) The pound sign that we now refer to under a different name […]
Is online marketing a necessity for your small business? The short answer is yes. A definite, resounding yes. But the thing is, you might have your own reservations about pouring your resources into internet marketing. Maybe you tried it once a few years ago. You set up a social media profile or created a website and unfortunately, it […]