Archive | Print Design

Art of Design #34: Gift Certificates

September 13, 2011

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Today we bring you two great sites all about the design of gift certificates! First, get your brain juices flowing with 40 amazing gift card design ideas and then when you are finished you can design your own or start off with one of the MANY FREE templates at the Gift Certificate Factory! They have a variety of free gift certificate templates that are editable right on the site. You just personalize them and then download the new image and then you can send it our way to print with us!

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What’s Next: How to Create a Festive Holiday Care for Your Business

September 9, 2011

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This is a great suggestion from Rachelle Harding because in just 16 weeks, the holidays of December will be upon us. When your business sends out holiday greeting cards to clients and maybe even prospects, it helps create a little bit of a relationship.

It helps differentiate your company from those that ignore the holidays. And companies of every size need a competitive edge to survive in these challenging economic times.

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Art of Design #33: Seven Tips For Flyers That Turn Heads and Spark Sales

September 7, 2011

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Wanna make your flyers attract attention? Woudja like to make ‘em capture the target you’re aiming for? Take a few minutes to learn how to make a flyer that works hard. Here are some techniques that you can employ immediately.

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Letterpress Printing In Southern California: Opportunities to Get Involved

September 2, 2011

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Many designers are getting caught up in the resurgence of this form of printing. Often, the style of letterpress is adopted by digital designers and reproduced via state of the art lithography for a mass audience. For those who are enthusiasts and for those who simply wish to gain an introductory knowledge of this art form, we announce these upcoming opportunities to learn and grow.

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Art of Design #32: Menu Design in America, 1850 to 1985

August 30, 2011

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Back in the day, a menu was an integral part of the dining experience. After being led to your table, your maître d’ would proudly present you with a carefully designed culinary guide. At the pinnacle of their day, menus became treasured keepsakes and are a subject of many passionate collectors.

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Designing a Business Card That Suits You

August 26, 2011

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A business card may very well be the most important marketing tool you’ll ever use to promote your company and yourself.

Business cards are used in a wide variety of ways to inform people about you and your organization. Chances are your business card may serve as artwork for a small publication’s "business card ad" pages. Prospects and customers need them so they can have your contact information. You’ll include them in letters and in the sales materials you leave with prospects.

It seems ironic that a document that is only 3½” x 2” has to “wear a lot of hats.” Here are some tips to consider when you design your business card. (Or have a professional design it for you.)

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The Art of Design #31: Making the Cut

August 23, 2011

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Business Cards. Gotta have one if you’re in business. Gotta have a really cool one if you wanna have people take notice and remember your business. Here are some of the better business cards that take advantage of the technique of die cutting. Yes, die cutting adds to the expense of your business card. But investing in the first impression can pay off.

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Celebrating Linotype: 125 Years Since Its Debut

August 19, 2011

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Linotype machines were rendered obsolete in the 1970s – replaced by newer technologies — but they have never been completely forgotten.

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The Art of Design #30: No Budget? You need DIY Design 101.

August 16, 2011

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Starting a small business? Launching a website? Then you’ll probably need a logo or some graphics to help create a business card, home page, brochure, letterhead, landing page, email or other promotional material or online presence.

If you don’t have the skills to design a logo, you can either deplete your already undernourished budget to have it done by a professional — or you can take matters into your own hands.

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Meet The Smart, Thrifty and Ecologically Friendly Type

August 12, 2011

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Here’s an idea that is so simple, it’s almost hilarious! Yet it’s effective and can result in serious savings as well as being kind to the environment. It’s called Ecofont. (They arrived at the name by combining the eco from ecology and maybe economy and font as in type font.)

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The Art of Design #29: Wanna Be A Printhead? Then You Gotta Wear Your Printer’s Hat!

August 9, 2011

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Long ago, printers couldn’t just grab a baseball cap with the company logo. They had to resort to what they had on hand. So those who worked in print shops, where the air was filled with an inky mist when the presses rolled, used what they had in abundance: paper!

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The Bumper Sticker Parking Lot of Fame

July 29, 2011

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Long before drivers got into trouble for looking at cell phones and reading texts while driving around town, there was everyone’s favorite distraction: bumper stickers. Estimates peg the beginning of the bumper sticker era to coincide with the addition of bumpers to automobiles in 1927. While we have not yet found an official Award given to creative bumper stickers, we wanted to provide this amusing selection for your pleasure.

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The Art of Design #27: Door Hangers

July 26, 2011

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Door hangers were left on this week’s front door of The Art of Design. Find out some great tips and ideas to make sure your message enters the home it was left on.

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Graphic Design Roundup #39: Classic Letterheads from the 40s

July 20, 2011

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In honor of our newest product, 70lb Letterhead, we found 30+ designed letterheads from the 1940s to help inspire you in your own classic designs!

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The Art of Design #26: Tickets

July 19, 2011

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Last week we hit you with CD Covers, so this week we wanted to keep with the Rock n’ Roll vibe on The Art of Design by providing inspiration, tips and a few free templates to design an awesome Ticket! Rock and Roll…. again!

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