Back in the day, a menu was an integral part of the dining experience. After being led to your table, your maître d’ would proudly present you with a carefully designed culinary guide. At the pinnacle of their day, menus became treasured keepsakes and are a subject of many passionate collectors.
Archive | Print Design
August 30, 2011
August 26, 2011
A business card may very well be the most important marketing tool you’ll ever use to promote your company and yourself.
Business cards are used in a wide variety of ways to inform people about you and your organization. Chances are your business card may serve as artwork for a small publication’s "business card ad" pages. Prospects and customers need them so they can have your contact information. You’ll include them in letters and in the sales materials you leave with prospects.
It seems ironic that a document that is only 3½” x 2” has to “wear a lot of hats.” Here are some tips to consider when you design your business card. (Or have a professional design it for you.)
August 23, 2011
Business Cards. Gotta have one if you’re in business. Gotta have a really cool one if you wanna have people take notice and remember your business. Here are some of the better business cards that take advantage of the technique of die cutting. Yes, die cutting adds to the expense of your business card. But investing in the first impression can pay off.
August 19, 2011
Linotype machines were rendered obsolete in the 1970s – replaced by newer technologies — but they have never been completely forgotten.
August 16, 2011
Starting a small business? Launching a website? Then you’ll probably need a logo or some graphics to help create a business card, home page, brochure, letterhead, landing page, email or other promotional material or online presence.
If you don’t have the skills to design a logo, you can either deplete your already undernourished budget to have it done by a professional — or you can take matters into your own hands.
August 12, 2011
Here’s an idea that is so simple, it’s almost hilarious! Yet it’s effective and can result in serious savings as well as being kind to the environment. It’s called Ecofont. (They arrived at the name by combining the eco from ecology and maybe economy and font as in type font.)
August 9, 2011
Long ago, printers couldn’t just grab a baseball cap with the company logo. They had to resort to what they had on hand. So those who worked in print shops, where the air was filled with an inky mist when the presses rolled, used what they had in abundance: paper!
July 29, 2011
Long before drivers got into trouble for looking at cell phones and reading texts while driving around town, there was everyone’s favorite distraction: bumper stickers. Estimates peg the beginning of the bumper sticker era to coincide with the addition of bumpers to automobiles in 1927. While we have not yet found an official Award given to creative bumper stickers, we wanted to provide this amusing selection for your pleasure.
July 26, 2011
Door hangers were left on this week’s front door of The Art of Design. Find out some great tips and ideas to make sure your message enters the home it was left on.
July 20, 2011
In honor of our newest product, 70lb Letterhead, we found 30+ designed letterheads from the 1940s to help inspire you in your own classic designs!
July 19, 2011
Last week we hit you with CD Covers, so this week we wanted to keep with the Rock n’ Roll vibe on The Art of Design by providing inspiration, tips and a few free templates to design an awesome Ticket! Rock and Roll…. again!
July 15, 2011
Discerning people in the business world understand that a thoughtfully-designed letterhead makes a statement. It is a subtle one to be sure, but nevertheless, the letterhead delivers its own message regardless of the words that may be printed on it. Here are a few tips that will help you design a letterhead that reinforces your communications and your brand.
And don’t forget to order your new Next Day Flyers Letterhead products, now available!
July 12, 2011
This week on The Art of Design we provide inspiration, tips and a bunch of tutorials on designing the greatest CD Covers ever! Rock and Roll!
July 8, 2011
All work and no play make everybody cranky. So if you need a little break, you can use your business card to entertain yourself. Here are a couple of basic projects. If you get hooked, just search for business card origami on the internet and you’ll find plenty of plans to keep you busy for a long time.
July 6, 2011
This week on The Art of Design we return to the yummiest of all print products; the Menu. As the 2nd most important thing behind the actual food, the menu is critical to entice a hungry patron before they even know what they want. It must delight the eyes and wet the appetitite, yet be informative enough to leave the customer satisfied in their order. Keep the restaurant cooking with these tips, tutorials, FREE templates and more!