Author Archives | Karen Daniels

kdauthor@aol.com'

About Karen Daniels

Karen is an author, freelance writer, and content specialist with a great interest in blogging and content marketing. She is passionate about providing unique content and staying in tune with the ever-changing face of the Internet.

Does Size Really Matter? Choosing between a 4 x 6 and 5 x 7 card

January 23, 2013

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Heart Card

Postcards – even a modest marketing budget can make use of them, but there are so many different postcard sizes, how do you choose? Let’s consider the two most popular sizes – the 4×6 and the 5×7.

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Our Daily Best: Week of March 14th

March 18, 2011

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Meet ODB or Our Daily Best, our weekly recap of the best our team of bloggers have served up in order to keep you entertained and informed about the latest printing, design and marketing trends. Over these last few days we’ve shared ideas that will impact your website, your resume, your marketing and your world [...]

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Cross Media Advantage: Tips for Getting Started with Cross Channel Marketing

March 18, 2011

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Customers who interact with your company by opting into emails, following you on Twitter, reading your blog, and by allowing text messages, are customers with a higher potential for conversion than a customer who merely agreed to take your emails. Reaching these customers, across channels, is the key to success.

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Tips and Bits: The Big Marketing Secret

March 14, 2011

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Spend two hours telling a prospect every fact about your product—and he’ll forget 95% in 10 minutes. But tell him a story, and, 20 years later, he’ll repeat it to you word for word. – Marketing Profs, Bill Schley

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Know Your Customers – Website Tips to Help Your Customer’s Feel Welcome

March 11, 2011

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It might be a little surprising that many websites still miss the mark on some basic elements that would help their customers feel more welcome. Great content and design is important, of course, but customer needs and wants should drive your front-facing website decisions. Here are some tips to help you focus your website efforts [...]

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The Perils of Proofreading

March 11, 2011

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While content is king, the way the work looks – whether a printed page or a web page — has a huge influence on the way it will be judged. It’s a colossal waste to let careless errors distract the reader from getting the message. That’s why it’s worth taking the time needed to proofread [...]

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Our Daily Best: Week of March 7 – 11

March 11, 2011

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It’s been another seven revolutions of the globe and chances are you’ve been caught up in a whirlwind of work. Catch up with the latest and greatest in design and marketing before another minute passes you by.

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Tips & Bits #20: Inspirational Infographics & Tips for Getting Started

March 7, 2011

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Infographics – creating an image that quickly portrays information. Whether you want an infographic for your site, blog, or elsewhere, there are lots of cool tools out there.

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Our Daily Best: Week of Feb. 28th

March 4, 2011

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Another week has slipped by and we hope you’ve enjoyed our offerings of marketing tips, design directions, photography ideas and other articles presented to get your gray matter percolating. You won’t want to miss a single entry — each one is worth your attention.

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Copy Chat: 8 Tips to Polish Your Content Marketing Skills

March 4, 2011

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Though the basis of content marketing has been around for ages, its recent popularity as a marketing buzzword makes it seem all shiny and brand new. And if you’re feeling like your “old” skills aren’t quite shiny enough for the new era, here are some quick content marketing tips to give you a little polish.

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Featured Business: Executive Creations

March 4, 2011

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Executive creations, an Indiana based company, provides custom products and services, including decorations and accessories, for all of life’s celebrations. Founder Stephanie Smith first became inspired to start the business when her daughter was about to turn one.

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Marketing in the Digital Age: Web Analytics got you Down?

March 4, 2011

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Some people love analytics. And for others, analytics is a necessary evil. But no matter which side you fall on, businesses need some form of analytics to gather and organize data in order to know which of their marketing efforts are most effective.  If the whole idea has your head spinning here are some basics [...]

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Tips & Bits #19: The New Facebook

February 28, 2011

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Facebook has gone through a lot of changes lately – the following information will help you become more familiar with what those changes mean.

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Our Daily Best: Week of Feb. 21st

February 25, 2011

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Another week gone by already?? It looks like it’s the time again to give you Our Daily Best! You can find yourself here every week for the best of the best from our daily posts, featuring Marketing, Design, Photography and more! For even better results, check the NDF Blog every day and catch the fish [...]

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Beyond Design: Mary Carroll

February 25, 2011

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Mary Carroll is a multi-talented photojournalist turned graphic designer and jewelry-maker. Her graphic design experience has included everything from designing textiles to product catalogues. Her unique one-of-a-kind beaded jewelry creations were originally inspired by a South Western theme; a business she began in 2003.

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