Author Archives | ben

About ben

Ben Fellowes is a seasoned designer, writer, and marketing expert. He's designed and produced content for some of the worlds top agencies and marketing companies. He's currently working (and getting his fair English skin burned) in Southern California! He loves art, punk rock, horror films, Sci-Fi, comic books, real beer, cooking, eating, laughing, and crying (sometimes!)

NextDayFlyers Joins Forces with the Post Office for Low-Cost Every Door Direct Mail (EDDM)

July 24, 2012

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every door direct mail postcard

The US Postal Service has introduced a fantastic new low-cost direct mailing service for small businesses to target local neighborhoods. Called Every Door Direct Mail (EDDM), the service is revolutionizing the way that businesses direct mail market their products and services. At NextDayFlyers, we have been quick to see the benefit of this service for our own small business customers.

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Customer Q&A with Graphic Designer Lady Sippington

June 19, 2012

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nextdayflyers design customer

I started photographing and blogging about our proper English teas, and I called it Lady Sippington. As a designer, it seemed only natural for me to grow artistically in that direction and go into tabletop and home design.

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Inspirational Examples of Church & Religious Marketing

June 7, 2012

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poster for church week

I’d like to use this blog post to celebrate some fantastic design work within the spiritual community and to inspire church leaders and marketers to create something exceptional themselves.

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50 Bizarre & Brilliant Business Card Designs!

May 29, 2012

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band aid business card design

The following examples of business cards focus on the bold, bizarre, and utterly fabulous. If you’re about to design your business card, look to this list for inspiration.

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Marketing yourself, your band, or your business with DVD /CD printing

May 10, 2012

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band_cd_cover

An article that lists some of the ways to use DVD and CD insert printing to market your band, business, or yourself. See great examples of how other people have created CD’s and DVD’s for their art and business projects.

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5 BIG BUSINESS CARD MISTAKES!

May 8, 2012

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pixelated business card

The business card! That ancient print object that has been hooking-people-up for centuries can be both a thing of simple beauty and a hideous design Medusa that turns all tasteful sensibilities to stone! While I don’t purport to be the world’s greatest design expert, I’ve been in the design and marketing business long enough to [...]

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How to Create an Effective Sell Sheet

May 1, 2012

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What is a sell sheet? Typically, a sell-sheet is similar to a single-page brochure that presents information about your products, company, and the services you are offering. A sell sheet is usually used as a sales tool for sales and marketing people to present their company and the product or service they are selling. Simply [...]

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3 of the Best Mothers Day Marketing Products

April 24, 2012

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print door hanger

On Sunday, May 13th, family members will be running around like headless chickens trying to find the ideal gift to buy mom or trying to find a restaurant that isn’t completely booked up for Mother’s Day breakfast. Your business shouldn’t miss out on this massive marketing opportunity. Here are 3 effective print marketing ideas to send to your customers this Mother’s Day.

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Design Tutorial 2: Avant-Garde Club Flyer Photoshop Tutorial

April 17, 2012

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alternative club flyer design

Free Photoshop tutorial; create an Avant Garde flyer, incorporating some hand-drawn elements. No complex techniques involved in this PSD design but the overall effect is impressive.

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Top 50 Fan Art Movie Posters

April 10, 2012

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the artist movie poster

These particular poster designs have been created by extremely talented artists and designers who have used amazing visual language, artistic skill, and conceptual thinking to create some inspirational work. I hope that these designs inspire you in your own poster design work!

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30 Cool Logo Sticker Promotions

April 3, 2012

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30 examples of the sticker as a simple but brilliant promotion! Whether you use it as a portable branding device, a guerrilla marketing tool, or a product label, it has an eye-catching appeal that makes it hard to ignore.

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Top 3 Print Products for Marketing your Photography Business

March 23, 2012

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photography postcard

As the summer season nears, sending examples of photography work to clients and customers should be a no-brainer. Great imagery defines the photographer and sending people examples of this imagery is essential.

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East Coast Ribbon Cutting Ceremony

March 13, 2012

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next_day_flyers_east_coast_opening

Tuesday, March 6th, 2012 was a great day for NextDayFlyers. It marked the official opening of our new state-of-the-art , sun-powered facility at 435 N. Midland Avenuue in Saddle Brook, New Jersey.

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Design Tutorial 1: Black and White Flyer Design using Vectors and Pixels

March 6, 2012

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Black and White PSD file

Background I needed to create a different looking club flyer design for a nightclub owner who didn’t want the typical “sexy-girl” look. The club in question played a lot of ambient, jungle, and dub-step stuff – the kind of dance music for the student and musically-sophisticated club crowd in Miami. This is not the version [...]

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Can Print Marketing & Digital Marketing Work Together?

February 14, 2012

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print versus digital

In this brave new digital age it’s really easy to forget the importance of print marketing. As technology becomes ever more sophisticated, businesses should consider using print, not as an alternative to digital, but as a way of bridging the gap between these two essential marketing tools. My own experiences in digital marketing reflect how [...]

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