Thinking of starting a new restaurant or rebranding your current one? One of the most critical points to consider is the overhaul of your restaurant menu design. The menu is arguably the most important part of your brand package because it will constantly be seen and used by your customers. Because the menu is a reflection of […]
The following graphic design portfolios and work samples are all excellent examples of what can be achieved when you put the effort into doing something imaginative and “cool” with your portfolio presentation. These print portfolios show work, effort, and serious creativity. These are portfolios to impress.
The hashtag is almost omnipresent nowadays, showing up in most social media networks, across marketing campaigns, as well as daily conversation. Not many people know the real story of how it began though. The history of the hashtag (It’s longer than you think.) The pound sign that we now refer to under a different name […]
Is online marketing a necessity for your small business? The short answer is yes. A definite, resounding yes. But the thing is, you might have your own reservations about pouring your resources into internet marketing. Maybe you tried it once a few years ago. You set up a social media profile or created a website and unfortunately, it […]
Bookweight? Cardstock? What am I looking at? When you look at printing websites, you are bombarded with unfamiliar words and jargon that can be quite confusing. It is like a trip to the local coffee shop and facing an array of choices—whip or no whip, heavy foam, light foam or no foam at all. The […]
Having a sales representative talk about your product provides a personal touch in connecting with your consumers. But when you want to reach a large number of people, a salesperson just doesn’t cut it. That’s where a sell sheet comes in. What is a sell sheet? In most aspects, a brochure (link to page) and […]
You have been exerting a lot of effort on your digital marketing strategy. You’ve got engaging content in your business blog. You get high reach in your Facebook posts and your Twitter followers love retweeting you. But what’s next? The internet is a battleground for marketers. You are not only fighting against your competitors in the […]
Why market on Easter? Easter Sunday is one of the most important events of the year. For many people, Easter holds more significance than Christmas, or any other religious holiday. Even outside of Christian communities, the imagery of painted eggs and bunny rabbits looms large every time the date comes around. Easter is one of […]