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Month: April 2011

Know When to Fold ‘Em: Tips on Choosing the Right Fold

Recently updated on May 16th, 2017 at 12:30 am

Folding is the process of bending printed sheets in a precise place to change their shape and size. By strategic folding, a single sheet of paper can be turned into a powerful marketing tool that allows information to be presented in a specific order.

The Art of Design #14: Booklets

Recently updated on January 20th, 2018 at 12:55 am

Booklets are tiny books or magazines which lay around in conference halls, offices and waiting rooms. They serve both marketing purposes and informational purposes and since they are usually filled with lots of elements, they need to look good and be informative in order to focus users’ attention and effectively convey the message.

We can help! Find tips, inspiration, resources and more in this week’s The Art of Design: Booklets.