Archive | February, 2011

Print industry on the rebound, study finds

February 16, 2011

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Print industry on the rebound, study finds

A new survey released Wednesday by Semper International – a Boston, Massachusetts-based temp placement firm – suggests the graphic arts and printing industries are beginning to recover from the economic downturn.

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The Art of Design #5: Stickers

February 15, 2011

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Stickers are classic! Yet, for a marketing tool, they have lost their place as a sure fire way to have your message last. Heck, they really STICK on the viewer’s mind. Thank you… thank you. So we’re trying to revive your sticker love with these amazing tips, inspiration, resources and tools to help you design [...]

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Business cards an emerging trend in QR marketing

February 15, 2011

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Business cards an emerging trend in QR marketing

As businesses begin to understand the marketing value of quick-response codes, others are already one-step ahead, discovering new uses for an innovation that many have heralded as the bridge between print and digital mediums.

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Marketing tip: Saturate the market, but don’t overwhelm it

February 15, 2011

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Marketing tip: Saturate the market, but don’t overwhelm it

When it comes to direct mail marketing, small business owners should aim to maximize their brand exposure and essentially saturate prospects and consumers with company news, deals and offerings.

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Tips & Bits #17: Funny Twitter Tips and Bits

February 14, 2011

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Twitter is amazing. Do you know what the Twitter record is? Set New Year’s Eve in Japan, a total of 6,939 tweets per second just after the clock struck midnight. But Twitter is not just for increasing your reach and growing your subscriber base. It can also serve as fodder for some pretty comedic bits.

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Our Daily Best: Week of Feb. 7th

February 11, 2011

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Not to toot our own horn, but we pretty much rocked it this week on the daily posts. So much free stuff, tips and help we should be knighted. To us, just another week and it’s just us being Our Daily Best.

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Green Your Life: Making an Eco-Valentine’s Day

February 11, 2011

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It’s easy to over do the celebration on Valentine’s Day as a couple. Whether it’s an extravagant dinner, flowers, chocolates, extra special gifts, and even a trip somewhere, you can go broke while creating a ton of waste and pollution; all in the goal to show your love on cupid’s birthday. Why not show your [...]

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Copy Chat: How to Grab Your Readers’ Attention and Close the Deal

February 11, 2011

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Information overload. We’re bombarded, bamboozled, or bored, by a never ending stream of too much of too much the same.  You might have the greatest product since (fill in the blank with your favorite product here), but unless you get people to pay attention your business can still fail. 

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Marketing in the Digital Age: Getting Started with Facebook Ads

February 11, 2011

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Are Facebook Ads right for you? With over 500 million active users, more than 70 translations available, and with users from more than 190 countries, advertising on Facebook is certainly something to consider. Below you will find some information to help you make your decision and help get you started.

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Finding Yourself #2: Local SEO Tips & 10 Local Business Listings to Claim

February 11, 2011

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Claiming your business in Google Places is a great place to start

In today’s search landscape, if you cannot be found in a local search, you will have trouble competing in your city. You may have an awesome product, venue and/or brand, and your SEO may be awesome, too. You might even have an amazing ad campaign and an incredible publicity strategy. Each of those will obviously [...]

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Photobomb #16: Brand Consistency, Selective Colour, and Lots of Macro

February 10, 2011

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How can you integrate your photography brand into your business card? How do you create a panoramic photo? How do you earn money with your photography knowledge? What’s the best photo editing iPhone apps?? Find out and a ton more in this week’s Photobomb!

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Direct mail marketing is about ingenuity

February 10, 2011

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Direct mail marketing is about ingenuity

A study by BtoB magazine released last month found more than half of businesses plan to increase their marketing budgets in 2011, prompting many small firms to reflect on the effectiveness and cost-efficiency of their own campaigns.

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Save money by becoming more efficient

February 10, 2011

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Save money by becoming more efficient

Although economic conditions have begun to improve in recent months, many startup businesses are stuck bearing the brunt of the recession’s aftermath with tightened budgets and few credit opportunities.

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Data shows QR code scanning skyrocketed in second half of 2010

February 10, 2011

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Data shows QR code scanning skyrocketed in second half of 2010

While quick-response codes have been around for sometime, they only recently have begun to take off, thanks in large part to the growing pervasiveness of smartphones and social media.

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Graphic Design Roundup #18 – Free Stuff, Valentines, Stationary, Business Cards, Web Sites, Freelance Tips

February 9, 2011

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This week I have found you guys tons of free Photoshop files, and inspiration. Enjoy!

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