I will be ending the year with some photographic winter wonderland inspiration. What better way to end the 2010 blog season than with some of the most beautiful images this side of the north pole. Have a safe and happy New Year and we’ll see you in 2011 with even more photography tips, resources and [...]
Archive | December, 2010
While all print media serves to reach consumers more directly than online formats, some print materials are more direct than others.
As a business with a trove of marketing platforms, PR campaigns, products and services, you have a certain visual style that is uniquely your own.
Because average consumers are barraged with advertisements on a daily basis, they have become skilled at tuning out irrelevant or useless information.
December 30, 2010
The millennial generation – those born in the 1980s or early 90s – is a notoriously difficult cohort to market to.
This week I have found you guys tons of free Photoshop Files, and inspiration. Enjoy!
As ubiquitous as web and digital media is – with e-readers and smartphones and laptops and microblogging – there are very few people who prefer these mediums over print.
As visual and artistic representations of music culture, concert posters have traditionally been a primary force in driving fans to musical events, especially rock concerts.
Newsletters can be an effective means of connecting with audiences, as they offer a source of news, information and readable material to consumers, while also directly advertising your company’s products or services.
In Japan, business cards are viewed as an extension of one’s personality. By disrespecting a card – i.e. shoving it in a pocket or even receiving it with one hand – you are disrespecting the professional who gave it to you.
Nancy Scott, of the Print Blog "The Digital Nirvana," recently outlined six key print methods that continue to work for businesses and their clients.
As print media becomes a narrower marketing medium, it’s up to professionals to forge unique and innovative campaigns.
When creating a marketing item – be it a brochure, a newsletter, a business card, a logo or even a menu – it is almost always a worthy investment to hire a professional graphic designer.
The growing dominance of digital and online media has come to replace many of our daily routines.
When it comes to direct mail marketing, there are a number of different print materials you can use – each with its own degree of effectiveness and practicality.