Seth Godin, marketing icon and all around interesting guy, writes in his new book “Linchpin” that when it comes to brand management the most powerful people are those on the front line. That’s never been more true than today. It wasn’t that long ago that consumer opinion of a brand came from what they saw […]
Brochures need to make an IMPACT and that’s why many designers and business owners opt to have their brochures printed in full color. Most of the time it’s a brochure’s job to sell a product or service and since brochures are often taken home they need to do the work of a salesperson with text […]
Introducing a New Next Day Flyers’ Product – the Fold Over Business Card! We’re all familiar with business cards and the fact that they are a vital element in business marketing. When we introduced rounded-corner business cards to you last year I wrote an article that had a list of 21 things to consider putting […]
When it comes to cool business card designs, type is king. Since business cards are so small, there is not much room for images and design elements because you need to save save space for important items such as logos and contact information. That’s why many designers opt to get creative with their typography, which […]
Customers come to your site through search via search engines. Basic concepts that help make your site friendly to search engines such as Google include: crawlable relevant content, site organization, links – both internal and inbound from external sites, keyword use, and code optimization.
When it comes to band promotion, band posters have stood the test of time and continue to be an important part of getting the word out about upcoming shows and events. Band poster design is truly an art in itself and many graphic designers specialize in poster designs for all types of musical professionals and […]
Let’s face it. The current inconsistent economic system has created an atmosphere where many of us flip flop between hope and despair, faster than you can turn a pancake. Businesses may be more concerned with just staying afloat rather than how much they can push forward. In other words, a lot of us are in […]
Looking to be original this Valentine’s Day? Store-bought cards are impersonal. What can you do that’s cheap and easy, but still stand out? I found a cute little site that could be that original and cost-effective Valentine you were looking for. iCaughtCupid is a site that you can upload any picture you want, and pick […]